Mentorship Circle Event

February 11

When:

2.11.2009, 5:30pm to 7:30pm

Where:

The Times/Jitters Cafe
201 E Hennepin Ave
Minneapolis, Minnesota 55414

Cost:

free for members; $15 for nonmembers

Event Files

The Ad Fed Mentorship Program is designed to allow members to individually interact with potential mentors by meeting them in an informal group setting called a Circle Group. These are held four times a year and offer introductions based on areas of interest. Following each Circle Group Event, Ad Fed facilitates the formal expression of interest between mentees and mentors. Once the pairs yes, it is easy! The mentee and mentor set their own schedule, their own topics and their own meeting forum/location. The rest is a fantastic experience for both the mentor and mentee to heighten the satisfaction they get from their respective careers. Participants can also choose to simply attend quarterly Circle Events where mentorship will happen via group discussions by area of interest.

The Categories of Interest/Topics:

  • Creative
  • Marketing
  • Interactive
  • Account Management
  • Media
  • Public Relations

Event Mentors

Steve Wallace, Senior Director of Strategic Planning
JWT/RMG Connect
Guest Mentor: Interactive

Steve Wallace is the Senior Director of Strategic Planning at JWT/RMG Connect in Minneapolis - leading the online strategy for clients like UnitedHealth Group, 3M, the Illinois Bureau of Tourism, FEMA, Diamond Trading Co., and the US Marines. As the former President of the Minnesota Interactive Marketing Association (MiMA) he has deep roots in the Minneapolis Interactive Marketing Community and is a frequent speaker at industry events and lecturer.

Dan Domagala, President
Russell Herder
Guest Mentor: Account Management

Dan Domagala is the president of Minneapolis-based Russell Herder advertising. The 25 year-old agency represents brands in healthcare, building products and professional services including HCMC, Marvin Windows and Doors, Flat Earth Brewing and Hendricks Regional Health. Prior to joining Russell Herder, Daniel was the director of marketing at Olson + Company. Before that, he served as the business development manager for Carmichael Lynch Spong. Dan holds a bachelor’s degree in English from Gustavus Adolphus College

Martha Capps, CEO
Capps Marketing

Guest Mentor: Marketing

Martha Capps is principal of Capps Marketing a full-service marketing consulting firm in Eden Prairie. For 15 years, Capps Marketing has provided strategic marketing direction and action to retail, real estate, health care and related industries. Prior to owning her own firm she was Regional Vice President of Marketing for General Growth Properties, one of the world's largest shopping center developers.

Grant Barrick, Senior Product Manager
Minute Clinic

Guest Mentor: Marketing

Grant Barrick is a Sr. Product Manager for MinuteClinic, a subsidiary of CVS Caremark Corporation. MinuteClinic created the retail healthcare concept and has developed a brand that has become synonymous with the space. Prior to joining MinuteClinic, Grant held global product management and strategic consulting roles with 3M in addition to managing large operational units across the country for John Hancock Funds. Grant has a BA in History from Carleton College and an MBA from Washington University in St. Louis.

Aaron Keller, Managing Principle
Capsule

Guest Mentor: Account Management

Capsule Aaron Keller is a founding partner and the Managing Principal of Capsule. He is responsible for brand development, research planning, and naming for the firm's clients. Over the past ten years, Capsule has grown from three employees to a multi-million dollar design and brand development firm. Aaron has an MBA from the Carlson School of Management at the University of Minnesota and has taught integrated marketing at the University of St. Thomas as an adjunct professor. He has written two books on the subjects of packaging and logo design, Design Matters: Logos and Design Matters: Packaging. Both books have become national best sellers in design.

Jason Sack, Director of User Experience
space150
Guest Mentor: Creative and Interactive

Jason Sack is the Director of User Experience at space150, where he collaborates with business, creative, and technical teams to define clear user experience strategies for interactive projects. Prior to arriving at space150, Sack was a Professor of Interactive Design at Art Institutes International. His passion for user-centered design has evolved over a decade of experience, drawing on an interdisciplinary approach to creativity and technology. His fascination with the network age is built on the belief that interactive design can improve people’s lives. Previously, Sack served as a technical consultant with companies such as 3M Corporation and HealthPartners.  Sack holds a Masters degree from California State University and a B.A. from the University of Minnesota.

Alison Barrick, Business Partnerships & Negotiation Leader
Target

Guest Mentor: Marketing

Alison Barrick is a Business Partnerships & Negotiation Leader for Target Corporation. This team works hand in hand with Target’s Merchandising pyramid and its vendors to plan and develop store assortments, and also elevates partnerships with key vendors to grow the business. Prior to joining Target, Alison was a certified Six Sigma Black Belt and held strategic marketing and communications consulting roles with 3M, and worked as a public relations account executive at a regional firm in Colorado. Alison has a Bachelor of Journalism in Advertising from the University of Missouri-Columbia, and a Master of Science in Integrated Marketing Communications from Northwestern University.

Patty R Henderson, Digital Marketing Strategy and Operations Consultant
Guest Mentor: Interactive

Patty is a marketing executive with 20 years of experience spanning both the agency and client sides with an emphasis on brand management, product development, direct marketing and CRM. She’s worked in manufacturing, distribution and the retail and service industries. Patty’s broad experience includes strategic planning for brands such as Target Corporation, Regis Salons, Cenex, Marvin Windows, Jostens, Land O’Lakes, L’Oreal, Powertel, 3M, Courage Center and Juut Salonspa. Most recently Patty held the position of Director of Interactive at Colle+McVoy.

Jaye Peterson, Account Director
Little and Company

Guest Mentor: Account Management

As Account Director, Jaye guides the strategic direction for several of the agency’s clients, including RedBrick Health, Minnesota Historical Society and United Way. Prior to joining Little & Company, he spent more than 10 years at Carmichael Lynch, where he led numerous enthusiast lifestyle brands like Harley-Davidson, Porsche Cars North America, Salomon/Adidas and Tractor Supply Company.  Jaye designed his bachelor’s degree at the University of Minnesota to focus on advertising, speech communication, and marketing.

Steve Gill, Owner
Ghost Public Relations

Guest Mentor: Public Relations & Media

Steve Gill has spent close to 20 years in the communications business both in the United States and his native England. He managed an office for Weber Shandwick, the largest PR firm in the world in England before transferring to Bloomington, MN to lead a specialist PR practice in Home Products. Gill founded ghost communications in 2006, specializing in lifestyle brand communications, media relations and street marketing.

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